Course Structure
The program is divided into 3 parts including core subjects, major subjects of the specialization and project report. The total credits of this program are 120 which each subject consists of 6 credits and the project report consists of 12 credits. There are 9 specializations including Business Administration, Information Technology, Risk and Insurance Management, Marketing Management, Finance, International Business, Quality Management, Transport Management and Logistics Management.
Language of Study
This being a English program, learning materials will be in English with Chinese supplements. Students are required to write their assignments and project report in English.
Study Duration
The study duration of this program is 3 years (6 semesters) in general. The duration period will be deducted to 1-2 years, in case the student is allowed to have partial exemption. Based on the study progress of different student, the maximum duration allowed for this program is 5 years.
Mode of Study
This program will be delivered by lectures. Students may be required to attend the study group discussion and presentation, case study etc. for a few subjects in order to increase the interactions and enhance the ability of analysis and expression.
Coursework Curriculum
| YEAR 1 |
5 Core Subjects |
30 credits |
| |
2 Specialization Subjects |
12 credits |
Code |
Subjects |
Credit |
| Core Subjects |
|
BUS100 |
Introduction to Business |
6 |
BUS101 |
Introduction to Quantitative Methods |
6 |
BUS102 |
Introduction to Accounting |
6 |
BUS103 |
Introduction to Business Communication |
6 |
BUS104 |
Foreign Language |
6 |
|
Total |
30 |
| Specialization Subjects |
|
| (Student may choose any specialization of his/her own field of interest |
|
| Business Management |
|
BUS105 |
Economics |
6 |
BUS106 |
Systems Analysis |
6 |
|
Total |
12 |
| Risk Management |
|
RM101 |
General Insurance |
6 |
RM102 |
Life Insurance, Health Insurance and Annuities |
6 |
|
Total |
12 |
| Travel, Tourism and Hospitality Management |
|
HM101 |
Introduction to Travel, Tourism and Hospitality |
6 |
HM102 |
Economics |
6 |
|
Total |
12 |
| Property and Facilities Management |
|
PFM101 |
Property Management Essentials |
6 |
PFM102 |
Property Management Practices – Human Aspects |
6 |
|
Total |
12 |
| Sales and Marketing Management |
|
SMM101 |
Consumer Behaviour |
6 |
SMM102 |
Business Ethics |
6 |
|
Total |
12 |
| Sports and Recreation Management |
|
SRM 101 |
Sports & Recreation Environment |
6 |
SRM 102 |
Sports and Society |
6 |
|
Total |
12 |
| YEAR 2 |
24 Core Subjects |
30 credits |
| |
3 Specialization Subjects |
18 credits |
Code |
Subjects |
Credit |
| Core Subjects |
|
BUS200 |
Organizational Behavior |
6 |
BUS201 |
Marketing |
6 |
BUS202 |
Human Resource Management |
6 |
BUS203 |
Management Organization |
6 |
|
Total |
24 |
| SPECIALIZATION SUBJECTS |
|
| Business Management |
|
BUS204 |
Business Communication and Presentation |
6 |
BUS205 |
Managerial Accounting |
6 |
BUS206 |
Quantitative Methods |
6 |
|
Total |
18 |
| Risk Management |
|
RIM 201 |
Risk Management & Legal Principles of Insurance |
6 |
RIM 202 |
Retirement Planning |
6 |
RIM 203 |
Application of Business Insurance |
6 |
|
Total |
18 |
| Travel, Tourism and Hospitality Management |
|
HM201 |
Managerial Accounting |
6 |
HM202 |
Travel, Tourism and Hospitality Operations & Mgmnt. |
6 |
HM203 |
Systems Analysis |
6 |
|
Total |
18 |
| Property and Facilities Management |
|
PFM201 |
Managerial Accounting |
6 |
PFM202 |
Property Management Practices – Financial Aspects |
6 |
PFM203 |
Property Management Practices – Operations Aspect |
6 |
|
Total |
18 |
| Sales and Marketing Management |
|
SMM201 |
Key Account Management |
6 |
SMM202 |
Sales Force Management |
6 |
SMM203 |
Advanced Selling Skills |
6 |
|
Total |
18 |
| Sports and Recreation Management |
|
SRM 201 |
Crowd Safety and Event Management |
6 |
SRM 202 |
Management of Health, Safety and Security |
6 |
SRM 203 |
Facility and Operations Management |
6 |
|
Total |
18 |
| YEAR 3 |
4 Specialization Subjects |
24 credits |
| |
1 Project Report |
12 credits |
BSBA – Business Management
| Code |
Subjects |
Credit |
BUS300 |
Strategic Marketing |
6 |
BUS301 |
Corporate Finance |
6 |
BUS302 |
International Business |
6 |
BUS303 |
Corporate Strategy |
6 |
BUS400 |
Project Report |
12 |
BSBA – Risk Management
| Code |
Subjects |
Credit |
RIM 301 |
Fundamental Financial Planning and Applications |
6 |
RIM 302 |
Investment Planning |
6 |
RIM 303 |
Financial Planning |
6 |
RIM 304 |
Business Environment and Taxation |
6 |
BUS400 |
Project Report |
12 |
BSBA – Travel, Tourism and Hospitality Management
| Code |
Subjects |
Credit |
HM300 |
Corporate Strategy |
6 |
HM301 |
International Travel, Tourism and Hospitality |
6 |
HM303 |
Tourism and the Environment |
6 |
HM304 |
Strategic Marketing |
6 |
BUS400 |
Project Report |
12 |
BSBA – Property and Facilities Management
| Code |
Subjects |
Credit |
PFM300 |
Property Management Practices – Quality Assurance Aspect |
6 |
PFM301 |
Building Technology |
6 |
PFM302 |
Facility Support Services |
6 |
PFM303 |
Laws on Property and Facilities |
6 |
BUS400 |
Project Report |
12 |
BSBA – Sales and Marketing Management
| Code |
Subjects |
Credit |
SMM300 |
Business Strategy |
6 |
SMM301 |
Performance Management |
6 |
SMM302 |
Marketing Research and Information |
6 |
SMM303 |
Strategic Marketing |
6 |
BUS400 |
Project Report |
12 |
BSBA – Sports and Recreation Management
| Code |
Subjects |
Credit |
SMM300 |
Sports Logistics and Event Management |
6 |
SMM301 |
Sports Development |
6 |
SMM302 |
Service Development and Monitoring in Sports & Recreation |
6 |
SMM303 |
Customer Care Strategy in sports and Recreation |
6 |
Notes:
It is a matter of discretion for individual employer to recognize any qualification to which this course may lead.
